Privacy Policy

Introduction

Morish Craft LLC (“Morish,” “we,” “us,” or “our”) is a U.S.-registered company offering handmade Moroccan products, including artisanal leather goods and home décor. Rooted in authenticity, sustainability, and ethical shopping values, we deeply value the trust you place in us when you share your personal information. This Privacy Policy explains how we collect, use, and protect your data, reflecting our commitment to customer privacy and data protection. By using our website or services, you agree to the practices described in this Privacy Policy.

What Data We Collect

We collect various types of information to provide you with our products and services and to improve your experience:

  • Personal Identifiers and Contact Information: This includes information you provide such as your name, billing and shipping address, email address, and phone number (for example, when you place an order or create an account).
  • Order Information: Details of the products you purchase (e.g. which artisanal leather goods or other items you ordered), order date, payment method, and any special instructions or preferences.
  • Payment Information: Payment details such as credit card numbers or payment service info. We do not store full credit card data on our servers – it is securely processed by our payment provider.
  • Account Credentials: If you create an account, we collect a username, password, and other registration details.
  • Communication Records: Copies of your communications with us, such as emails to customer support or messages sent via our site, and any feedback or responses you provide (for example, in reviews or surveys).
  • Device and Usage Information: When you visit our Site, we automatically receive some data about your device and browsing actions. This includes your IP address, browser type, device type, pages or products viewed, referring website, and timestamps. We collect some of this information using cookies and similar tracking technologies (see the Cookies and Tracking section below for more details).

In general, personal information means any information that can identify you as an individual or is reasonably linked to you. We collect only what is necessary for the purposes set out in this policy.

How We Use Your Information

We use your personal information for the following purposes:

  • Order Fulfillment: To process and fulfill your orders, which includes confirming your order, processing payments, arranging shipping, and providing order updates or receipts.
  • Customer Service: To communicate with you about your orders and inquiries, respond to questions or concerns, and provide support or assistance as needed.
  • Personalization: To personalize your shopping experience. For example, we may use your browsing and purchase history to recommend products or tailor the content you see, ensuring you discover relevant handmade Moroccan products that match your interests.
  • Marketing (Opt-in): If you subscribe to our newsletter or marketing communications, we will use your email address to send you updates about new products, special offers, or other news about our sustainable Moroccan brand. (You can opt out of marketing emails at any time by using the unsubscribe link or contacting us.)
  • Analytics and Improvement: To analyze website usage and performance so we can improve our Site, products, and services. For instance, understanding which pages or products are most popular helps us refine our offerings and enhance your shopping experience.
  • Security and Fraud Prevention: To protect our business and customers. We may use information (like IP addresses and order details) to screen for fraudulent transactions, security risks, or breaches.
  • Legal Compliance: To comply with applicable laws and regulations, such as keeping records for tax purposes, and to respond to lawful requests by public authorities (e.g. court orders or subpoenas).

We will only use your personal information for the purposes above or for closely related purposes. If we need to use your information for an unrelated purpose, we will notify you and obtain any necessary consent.

Sharing of Information

We do not sell or rent your personal information to third parties for their own marketing purposes – period. In line with our commitment to ethical shopping practices, we only share your data with trusted third parties as necessary to run our business and provide services to you, under strict safeguards. Specifically, we may share your information with:

  • Service Providers: We share information with companies who perform services on our behalf. This includes our e-commerce platform (Shopify) that hosts our online store, payment processors that handle secure payment transactions, shipping carriers that deliver your orders, and email or marketing service providers that send communications on our behalf. These partners only receive the data needed to perform their functions and are contractually obligated to protect your information. (For example, our store runs on Shopify, so your data may be stored through Shopify’s systems; you can review Shopify’s privacy practices on their website.)
  • Analytics and Advertising Partners: We may use third-party analytics tools (such as Google Analytics) to understand site traffic. These tools may receive certain device and usage information (as described in the Cookies section) to help us improve our website and marketing. Similarly, if we run targeted advertising campaigns, we might use reputable advertising partners who process data on our behalf to show you relevant ads. We do not share information with these partners in exchange for money.
  • Legal Requirements and Protection: We may disclose information if required to do so by law or legal process. For instance, if we receive a valid court order or subpoena, or need to enforce our terms and protect the rights, property, or safety of Morish, our customers, or others, we may share necessary information. This could include sharing data with law enforcement or government agencies in such cases.

In all cases, we ensure any third party we share information with has privacy and security standards that align with ours. We never provide more information than necessary. Aside from the situations above, we will not share your personal data with third parties without your explicit consent.

Cookies and Tracking

Like many websites, we use cookies and similar tracking technologies to provide and enhance our services. Cookies are small text files placed on your device that help the site remember information about your visit. For example, cookies allow us to keep you logged in, remember items in your shopping cart, and understand how you are using our site. They also help us provide a faster and more personalized experience by remembering your preferences (such as language or region).

We may use different types of cookies for various functions:

  • Necessary Cookies: These are essential for the operation of our site (for example, enabling you to navigate and use features like the shopping cart and checkout).
  • Preference Cookies: These remember your settings and choices to make your experience more convenient (e.g. remembering your currency or wishlist).
  • Analytics Cookies: These collect information about how visitors use our site (pages visited, time spent, links clicked) so we can improve design and content. We might use third-party analytics tools to assist with this (as noted above).
  • Advertising Cookies: If we participate in any advertising or re-targeting campaigns, these cookies would be used to deliver ads relevant to you. (Currently, any such usage would be in line with our no-sale-of-data practice and only with trusted partners.)

Your Choices: You have the ability to control or limit how cookies are used on your device. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies or alert you when cookies are being sent. 

Do Not Track: Some browsers offer a “Do Not Track” (DNT) setting that signals your preference not to have your online activities tracked. At this time, our Site does not alter its data collection or usage practices when it detects a Do Not Track signal from your browser​. There is currently no consistent industry standard for responding to DNT signals, but if one emerges, we will revisit our policy. Regardless, we treat all users’ data in accordance with this Privacy Policy.

 

Data Security and Retention

Data Security: We take the security of your personal information seriously. Our website uses encryption (such as SSL/TLS) to protect sensitive data (like payment information) during transmission. We store your data on secure servers and implement administrative, technical, and physical safeguards to protect against unauthorized access, alteration, or disclosure of your information. For example, personal data is accessible only to those who need it to perform their duties, and our systems are regularly updated and monitored to prevent vulnerabilities. While we strive to protect your information, please understand that no method of transmission over the internet or electronic storage is 100% secure. Thus, we cannot guarantee absolute security, but we follow industry best practices to minimize risks.

Data Retention: We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy (unless a longer retention period is required or permitted by law). For instance, when you place an order, we keep your order information in our records so we can provide customer service, handle any returns or warranties, and comply with legal and accounting obligations. This might include retaining transaction records for tax purposes or compliance with regulations. If you create an account with us, we will keep your account information until you deactivate your account or request deletion. For marketing communications, we will retain your contact information until you opt out or unsubscribe. When we no longer have a legitimate need to keep your personal data, we will securely delete it or anonymize it. If you request us to delete your information, we will do so to the extent we are not legally required to keep it (in which case we will isolate it from active use).

Your Rights

We believe you should have control over your personal information. Depending on your jurisdiction and our policies, you have certain rights regarding the data we hold about you:

  • Right to Access: You can request a copy of the personal information we have about you. This allows you to know what data we’re processing and verify that we’re using it in accordance with the law.
  • Right to Correct: If any of your information is inaccurate or outdated, you have the right to ask us to correct or update it. We appreciate it when you keep your information current, so we can serve you better.
  • Right to Delete: You can request that we delete your personal information. For example, if you withdraw your consent or no longer want us to have your data, you can ask us to remove it. Keep in mind we may retain certain information if necessary for legal obligations or legitimate business purposes (we will let you know if so).
  • Right to Opt-Out of Marketing: If you have subscribed to our newsletters or promotional emails, you have the right to unsubscribe or opt out at any time. Simply click the “unsubscribe” link in any marketing email or contact us, and we will stop sending you non-essential communications.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of these rights. This means we won’t deny you our goods or services, charge you different prices, or provide a different level of service just because you exercised your privacy rights.

These rights may be subject to certain exceptions or limitations as provided by law. To exercise any of your rights, please contact us using the information in the Contact section below. For your security, we may need to verify your identity (for example, by asking you to confirm certain information) before fulfilling your request. We will do our best to respond to all legitimate requests in a timely manner and in accordance with applicable laws.

Changes to This Policy

We may update or modify this Privacy Policy from time to time to reflect changes in our practices, to keep up with new legal requirements, or for other operational reasons. If we make changes, we will post the updated policy on this page and update the “Last Updated” date at the bottom. Changes will take effect on the date they are posted. In case of significant changes that materially affect how we handle personal information, we may notify you by additional means (for example, by email or by placing a prominent notice on our website) – but we encourage you to review this Privacy Policy periodically to stay informed. Your continued use of our Site or services after any changes to this Privacy Policy constitutes acceptance of those changes.

Contact Information

Your privacy is important to us, and we welcome any questions or concerns about this policy or your personal data. If you would like to contact us or if you need to exercise your rights as described above, please reach out via one of the following methods:

  • Email: You can email us at info@morishcraft.com for any privacy-related inquiries or requests.
  • Mail: You can also write to us at the following address: Morish Craft LLC, 30 N Gould St Ste R, Sheridan, WY 82801, USA.

We will be happy to assist you and will strive to resolve any issues or concerns promptly and transparently. Thank you for choosing Morish – we appreciate your trust and are committed to safeguarding your privacy.

Last Updated: March 27, 2025